The development is situated north of the city of Jeddah and the main King Abdul Aziz International Airport. The building is a Six-story building served by surface car parking throughout. The ground floor consists of the retail units accessed from the south, which include back of house areas and mezzanines. The 5 upper floors consist of office space accessed through a number of circulation cores on the north of the building.
The design seeks to create a focal point on the Al Madinah road, where both passers-by and local residents can avail of the services provided by the development. In addition, the design is centred on flexibility and commerciality, to provide occupiers with the space options they require, whatever their needs may be.
The overall architectural appearance of the building is that of a modern building with a variety of high quality, durable external and internal finishes which have been incorporated, so to attract business and retail trade from the surrounding community and greater Jeddah region.